Elley Nott

Fractional Chief Marketing Officer - Sydney

Expertise: Marketing, Growth, Brand

About

I help businesses **work out what will actually make them grow,** and then bring together the **right people and strategy to make it happen**.

As Founder and Head of Strategy at Brand Shop, I work with ambitious businesses that are ready to win more customers, increase revenue and build something bigger.

That might mean getting in front of customers through **Google Ads, SEO and AI search**; rebuilding a **website** that isn't converting; developing a stronger **brand and content strategy**; growing an audience through **social media**; introducing **email and marketing automation**; or improving **ecommerce conversion**.

In the last 24 months, I have:

- Founded an online language app and scaled it to **30,000 organic followers and customers in 42 countries**; plus developed a suite of tools and widgets that capitalise on over **80,000 monthly searches on Google**

- Transformed a transactional healthcare business into a recurring-revenue model, developed new partnerships and helped **scale subscription revenue to $1M annually** within six months

- Grown a tech start up from its first few customers, to a **$21M+ in pipeline within 4 months**, and developed the marketing, sales, customer success and marketing strategies from ground zero, while supporting **product launches, enterprise growth and expansion into new markets**

- Launched brands in EdTech, FinTech, HealthTech, PropTech, and helped grow businesses in many more industries

The first step is a conversation. We'll connect and chat about where you are now, where you want to be and what growth looks like for you. From there, we identify practical strategies to help you get there faster, working in a way that **suits your preferences, priorities and budget**. I can work alongside your existing team or bring value across **design, development, content, video, animation, advertising, SEO and AI** as needed.

And I'm flexible. We can work on a single project, a launch or short-term goal, or an integrated long-term **growth strategy and execution, so you can be confident that you're marketing is taken care of.**

Your first consultation is completely free — let’s chat about what’s possible.

➜ https://calendly.com/brandshop/exploratory-chat

Big wins

  • Scaled a membership/subscription revenue to $1m annually in 6 months for a clinical weight loss business.
  • Grew social channels to 30k organic followers and customers in 34 countries within 2 years for a niche online membership app.
  • Secured award recognition for clients in the Australian Financial Review AI Awards, and Endeavour Awards in 2026

Skills: Marketing, Design, Partnerships, GTM, Sales, Growth, Strategy, Content, Brand, PR, Customer Success, AI

Industries: SaaS, Marketplaces, Consumer, FinTech, HealthTech, EdTech, PropTech, AI, B2B, B2C, E-Commerce, Retail, Hospitality, Travel, Logistics, Agriculture, Government, Non-Profit

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