Fractional heads of growth in Australia
A fractional head of growth works with your business part-time to find and scale the channels that bring in customers. They run structured experiments, set up measurement and double down on what works.
Startups often bring one in after finding early traction, when growth has stalled, or when they need someone to build a repeatable acquisition engine.
There are three common ways to work with a fractional head of growth. A fractional seat is an ongoing part-time role, usually a set number of days a week, where they own the function. A project is a defined piece of work with a clear finish line. Advisory is lighter touch, with regular check-ins to guide your team rather than doing the work.
Operators (3)
- Ian Hales - Fractional Growth Advisor - Businss Development and Strategic Partnerships - 30+ years commercial experience, Sydney
Ian Hales | Fractional Growth & Commercial Advisor Founder of Positive Advisory Partners, Ian Hales is a senior commercial and growth leader with 30+ years’ experience across Australia and the UK, helping founders, star…
- Katy Stevens - GTM exec & growth advisor, Melbourne
I'm Katy, a startup advisor and fractional GTM executive. I spent several years scaling Culture Amp as VP and GM Asia Pacific, growing APAC revenue 40x over 6 years (anchored in strong revenue retention, team engagement…
- Marijn Kortekaas - Fractional GTM & Growth Advisor for HealthTech, MedTech and SportsTech companies, Melbourne
I am a growth, GTM and partnerships advisor with 25+ years of experience across HealthTech, MedTech, SportsTech and consumer brands. My career includes Nike, health tech Physitrack where I joined as employee #1 and help…
From the blog
- Building health tech is getting easier. Selling it isn’t.
HealthTech founders can build faster than ever. That does not mean healthcare buys faster.
Frequently asked questions
What does a fractional head of growth do?
A fractional head of growth owns acquisition and growth part-time. That can include channel testing, experiment design, funnel and conversion work, analytics and tracking, and building a growth team or partner network.
How many days a week does a fractional head of growth work?
It depends on the stage and the work. Many start with one or two days a week and adjust as needs change. Some work on a project basis with a fixed scope, and others advise with a regular check-in. Talk it through with the operator directly.
How is a fractional head of growth different from a consultant?
A consultant usually delivers advice or a report and steps away. A fractional head of growth works inside your business as part of the team, owns outcomes and is accountable for results over time, just on a part-time basis.
How do I find a fractional head of growth in Australia?
Browse the profiles on this page and contact anyone directly through their profile. If you are not sure who fits, share a brief and matching operators can put their hand up. There are no recruiter or placement fees.