Mike Babiy

About

For every $1M in revenue, there is a chance to recover another 30-50%. I fix that revenue leakage so your bottom line has more $$ in it.

Few problems I specialise on:

- It takes a weekly meeting and a few spreadsheets to know your current pipeline,

- You invested in paid leads/GTM outbound but it didn't end up in more revenue,

- You want to know specific actions that would increase your revenue in next quarter.

I usually look at sales, marketing, product, ops and leadership to untangle it.

How I fix the revenue leaks:

First, I locate the problem: is it in the top of the funnel, just before closing, or in the operations?

Next, I diagnose: what evidence supports that problem? If it's churn, then what churn % is it now?

Last, I resolve it. I implement or build systems to increase your revenue that would have otherwise gone to competition. It ranges from basic lead analytics to full-haul sales/marketing/ops system implementation - depending on the case.

The fixing usually involves systems like CRM, dashboards/BI analytics and most importantly - common sense for everyone involved.

My background:

I've seen revenue leaking from all angles - as an ex-business owner, a marketer, product, tech, and operations leader, with sales always involved. Over time I gained a cross-domain expertise: for example, Opportunity/Lead churn in different industries often has the same nature and therefore, a similar cure. This led to my own consultancy, which I've been operating since 2025. The same year, I implemented a CRM that required zero updates by salesreps while processing ~2000 client conversations a day and providing accurate reporting for all departments, at their fingertips. More on this in the case study below.

Because I've spent the last decade+ in SEA, my past projects and customers are mostly from Singapore or EU. While I'm new to Melbourne, I'm not new to the revenue problems - which I'm happy to fix for you.

Big wins

• Reduced sales & revenue pipeline reporting from a week to under 1 hr
• Implemented CRM with all sales metrics in real-time, while requiring no action from salesreps
• Identified revenue leakage as large as revenue itself, and recovered 30% of it (nearly $1M annualised)

Companies I've worked with

• AirAsia
• PropertyGuru

Related operators

• Damien Finette
• Ofek Assael
• Adam Axon
• Adam Caines
• Aimee Coleman
• Andreas Weis